As a core platform for point-of-sale (POP) advertising, POP cardboard displays primarily serve the following functions:
Stimulate Impulse Purchases
Using three-dimensional design and eye-catching pricing, they directly trigger consumers' purchasing decisions, making them particularly suitable for new product promotions and limited-time sales.
Efficient Information Communication
Using a combination of graphics and text to quickly display product selling points and discount information, they complement the store staff's lack of explanation.
Create a Spatial Atmosphere
Use vibrant colors and creative designs (such as holiday-themed designs) to energize the store and create an immersive shopping environment.
Dynamic Display Upgrade
Address the homogeneity of traditional shelving by flexibly adjusting product display angles through movable structures.
Strengthen Brand Image
Using a unified VI design (corporate logo, standard colors, etc.) enhances brand recognition while simultaneously conveying an environmentally friendly approach.
Silent Salesperson
Continuously deliver product information during unattended shopping hours, reducing labor costs.
Using recyclable materials such as corrugated paper, it balances load-bearing capacity (up to 120 kg) with environmental friendliness.
The lightweight design reduces logistics costs by over 60% and supports reuse.